Friday, August 1, 2014

For start Facebook Ads How Much Budget you Should use or Need

How Much I should use Budget for start Facebook Ads knowing is very useful, If you are you new on this platform.  After share How Should Pay For My Facebook Ads oCPM or CPC, to be continued we are sharing big series of facebook Ad tutorials. As most of you guys know that we have started this blog to share this blog to share guide about main Facebook tutorials and Facebook tricks, so we got a question from one of our reader and he asked that “How much should you budget for Facebook ads”? Start with goals. So I decided to write a detailed guide about this topic. So ithink its may be useful for your question of How many Budget you should use for start facebook ad.

So what are your goals for Facebook ad ?

The main problem is that we guys often ask this question “what should the budget for ads needed to be” prior to establishing goals. Because the goals will help you in determining the whole budget. Take an example that your potential client has following goals mentioned below:


  • 50k new facebook fans

  • 10k new email subscribers

  • 100k website referrals

  • 5k trackable products

  • 5k app installs


So before you are going to discuss about the price, first you will need to ask the main goals from your potential client. After that you can start assigning dollars to each of these things. But before getting started, ask few more questions as well.

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For start Facebook Ads How Much Budget you Should Need image

What is your current Facebook presence?

One thing you should need to keep in mind that building fans from nothing to 100k who will buy from you is not an easy task and seems to be hard. Incase if you are looking to complete it in short period of time.
It will be more awesome or helpful if you are already having an established presence. Because there are fans established and ready to be engaged, click and buy. If you are asked about such kind of project or work, then you client first need to understand that such type of work takes time. Building a strong and huge community of targeted audience in a night is not possible and also it will cost a lot as social media presence is going to be huge as well.

What is Your Niche?

Another factor that you need to keep in mind when contacting your potential client that niche should be considered when you are setting up the budget. If niche seems to be boring or not good, then adjust budget accordingly.

What is your product?

Now if you are promoting some kind of your product online, then you should need to notice some main factors which are playing vital role in success of your product due to which it is selling more among people. Is your products price is high or normal for users to buy it or multiple steps are involved when someone is going to purchase your product? All of these things need to consider when you are going to establish budget.

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Various other things which you should need to keep in mind like what is your website and currently is it getting sold traffic and you are targeting right audience or not? The main success or failure e of Facebook advertising shows whether you are targeting right audience or not. Do they want to see or purchase your products? So these kinds of all questions needed to point out when you are going to set budget with your potential client next time.

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Once you are done with your clients budget, then you can start work slowly and gradually in order to get success through following different things when setting bigger campaigns. This is the recommendation method of establishing process for Facebook ads budgeting easily. Do let us know in comments section if you have any query or suggestion regards this guide. For more tutorial of ads, and how to guide of Facebook ads and Budget keep visiting.

How to Run a Facebook Competitions with Rules Complete Guide

How to Run a Facebook competitions with right Rules or without breaking rules guide with apps and without apps today we are sharing with you., Last we was also How to run a Facebook contest for free For Page and Timeline,  As you know that social sites are now not limited like photo, video sharing or chat with friends, Now it's a biggest part of many things like marketing, business, surveys. Now you can use this social sharing site for many proposes, You can contest for capitations, You can do surveys for get betters results of people thinking. Then let's know more about this and enjoy.

How to Run Successful Facebook competition with the Rules 

Most of the people who have started their business online or promoting their products on the internet must be using Facebook for getting targeted customers/audience for their business or products. As Facebook is one of the top most and popular social networking website which is used by millions of active users on a daily basis. Most of the people, which are active on Facebook gets interested in online products and then decide to buy them. In this article, we are going to talk on how to run Facebook competitions with rule a complete guide.

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How to Run a Facebook competitions with Rules image photo

How to run a competition on Facebook Page

Now using Facebook is considered as one of the best method of building awareness about specific stuff on the internet among internet users or promotions of business. You can grow your business larger and larger among internet users through advertisements on Facebook in order to beat your competitors easily.
But do you have any idea or guides line about competitions and promotions on Facebook? In this article, we are going to share an awesome guide on how to promote your online business on Facebook without breaking any kind of rules easily.

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How to Run a Facebook competitions with Rules image photo

Facebook Contest Ideas For  Successful 

The main thing that you will need to keep in mind and be careful about how you are going to run promotions and competitions. There are some kind of detailed terms and conditions which you will need to follow, and if you will break them or not follow then you business might be in trouble/risk and some serious action will be taken against your business.
Some of the terms and conditions of  about promotions and competitions are mentioned below:

 You can’t select random winner from your Fans in order to receive the prize.
Asking your fans to vote for some specific post or picture is not allowed which appears on your Facebook page.
Also you are not allowed to use fb for informing the specific person that he/she have won the prize.

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So in order to fully follow these kinds of rules, you will then need to have a third party app on fb platform like Wildfire. It will be good option if you are having larger business but if you are running some kind of small business then you should need to think about some other best way.
Various other Fb pages can also be found who are breaking or not following the FB rules, think about your business, do you really want to lose your own business page and then want to be keeping connected with your fans?

Successful Facebook contests

The best solution for such purposes will be that you will then need to start promotion or competition on your website or blog in order to have a complete control over it. Also having an optimized and attractive landing page helps to increase more sales. As long as you are not asking the people about the main aim of your advertisement or promotion you are not breaking any kind of rules.

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The best thing about this method is that it helps you to drive more audience and more visitors to your blog or website which will be helpful in getting more conversions. If you have any queries regards this guide, feel free to ask in comments section. Visit for more about this socila networking site. If you have any question on comments one page, comments on tiemline, comments on picture then ask us, We will trying to solve yoour issues, Thanks.

Facebook Video Ad Features CTA Button, Audience, Objective, Metrics

Facebook Video Ad Features CTA, Metrics,  Button Audience, Objective full guide today we are sharing with you, Facebook announced that they will be soon going to launch new video advertising for advertisers which consists of post-view CTA buttons, trying to build targeted audience of people which have watched your clips which will be helpful in later targeting and expanded video metrics. Advertisers and business persons are really excited about the possibilities. In this article, we are going to talk about what actually has changed and how you can get advantage or benefit from it.

Video Views Objective

Whenever you create a new campaign for advertisement or promotion, you will have the option of choosing the clips views objective option. You can easily find out this iption within both power editor as well as in campaign manager.

Don't Miss - How Should Pay For My Facebook Ads oCPM or CPC


Facebook Video ad Views Objective image photo


And also ad create tool as well mentioned in the snapshot shown below:

Facebook Video Views ads Objective image photo

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So by making such kind of selection, It will be better for Facebook to optimize video views, which means that Facebook will show your advertisement to those people who might be interested to watch your clip.
Video View is  defined by Facebook as viewing your clip for just minimum of only three seconds. Now it depends upon you whether you want to included sound in it or want it without sound (autoplay). It will not allow the users to click on the videos in order to play or view the clip.

Create a Video Ad

From the ccreative step of ad creation in power editor, users have the opportunity to choose the posts which they want to promote as video ads. For more check out the screenshot given below:

Facebook Video ads Views Objective image photo

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Now you will then realize or notice that Facebook will only list eligible the Facebook posts which utilized Facebook video. You might also be interested in creating an unpublished clips post which doesn’t seem to be appearing in the News Feeds organically. In order to that, you will need to click on the + sign button.

Create a facebook  Video Ad image photo


Then you will need to choose the video button in order to start clips uploading process to upload clips from your computer hard drive. After that enter the post text which you want to be appear above the clip and then click on create post button finally.

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Create a facebook  Video Ad image photo

So what exactly video button will shown at the end, example of preview of that is mentioned in the screenshot given below, have a look at it:

Create a facebook  Video Ad image photo


New Video Metrics in Ad Reports

I hope you are now making Facebook ad reports in order to create custom reports which will be going to help you in analyzing results and optimizing it for more benefit and success as well. Such reports  have been updated to the accounts for just some new video metrics only.
Now you will need to click on “Edit Columns” and then you will be bale to get new metric option  within the action section easily.

New Video Metrics in Ad Reports image photo


The features or options of new columns includes:
Clicks to play the clips
Views

Average duration of video viewed

Views to 25 percent
Views to 50 percent
Views to 75 percent
Views to 95 percent

Average percent of video viewed

And within cost per action options you will also find two new metric which includes:
Cost per clicks in order to play
Cost per view

Average percent of video viewed image photo


Do you tried experimenting with Facebook video ads or not? If you have any queries regarding this guide, feel free to ask in comment section.

Meta description: Step by step and full detailed guide about Facebook video ad features objectives, CTA button,audience, metrics etc.Finally thanks for visit our blog and keep it, If you have any suggestion on this article or if you have any quetion on this article then please ask us, We will trying to update your reply as well as soon, 

Thursday, July 31, 2014

Difference between Website vs Facebook Ad Clicks with CPC and CPR

Facebook Ad Clicks vs website Ad Clicks Difference most people doesn't know, People don't about  about CPC and CPC of Facebook with website,  After sharing on How Should Pay For My Facebook Ads oCPM, CPM or CPC today we are talking about this, What Facebook is well known and best platform for promoting business online and products as well.  Most of the advertisers are advertising on Facebook in order to get targeted audience for their products or business. Also, most of the advertisers think that through CTR and CPC clicks they are tracking clicks on their websites, but they are wrong. In this article we are going to discuss about Facebook ad clicks vs website clicks and difference about both of these two which you should need to know.

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Difference between Website vs Facebook Ad Clicks image photo


The Facebook Ad “Click”

Within the Ads Manager, Facebook provides various basic results which depends upon how you have optimized your campaign. Such type of typical report will  provide you the results for clicks and click through rates just like this one mentioned in screenshot given below:

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Difference between Website vs Facebook Ad Clicks image photo


You will need to understand the number report is total number of clicks received by ad. If you have shared some kind of link which includes clicks on that link. You need to know that it also contains other things like


  • Post comments
  • Post likes
  • Page Likes
  • Post shares

And many more other things. If you are tracking the success of ad which is driving good number of visitors or traffic towards your website or blog by focusing on the  clicks or CPC or CTR then you are over reporting your own success.

The website Click

Now if you want to optimize for the website clicks , Facebook will then automatically provides you details about the number of clicks specific ad generated within the ads manager report easily.

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But if you are looking for optimization of something other than this like post engagement on Facebook, then Facebook will not been able to provide you these numbers in Ads Manager which seems to confusion for most of the advertisers or business person on Facebook.

Don’t Focus on Click, CTR and Clicks

Now when report the results of your advertisement means to drive good number of traffic or visitors from Facebook to your website or blog, this can be considered as best example why you should need to focus or depend on metrics like CPC, CTR and clicks etc. Also, you are not providing the real picture of clear picture  of the traffic your are bringing to your website or blog for increasing blog or website audience.

Clicks: It includes many other clicks which are not websites clicks mainly if your ads was appearning in the News feed.

CPC: It is focused on cost per click which shows about how many clicks which are not website clicks at all.

CTR: It shows the percent of total clicks and total impressions. Again, many other clicks are included into this kind of matric as well.




Now you don’t need to think that these type of matrics seems to be worthless, but you should need to provide an accurate picture when providing the website traffic details. Also focus on two important thing:

Website Clicks

Cost per Website Click

If these options are not coming under main ads manager report, you need to make sure that you have created custom ads report to select those metrics.

Now I hope you have got good knowledge about the main differences between clicks and website clicks and other metrics as well. If you have any queries regards this guide, feel free to ask in comments section.

How to Know Which Facebook Ads Working Best with Google Analytics URL Builder

How to Know Which Facebook Ads Working Best using Google Analytics tool of URL Builder very useful for all,  After share on How To Get More From Boost Post of Facebook with Target, today we are talking about this.You will find various things such as how may, what type of actions are taken as a result of you advertisement when setting up Facebook ad campaign. In order to keep an eye on the results of advertising, you will need to track it using Google analytics which seems to be really great.

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Google analytics url builder tool helps users to create a trackable links from your Facebook advertisements easily. Also it helps users to understand which ads will perform best for them. Of course, this type of tool will be going to help for all type of stuff not only Facebook advertising only because if you want to keep an eye on tracking of results from any link of your post on Facebook, Twitter or any other website, it really works great.

How Google URL Builder Works?

You can visit this link for accessing Google URL builder tool. Then you will need to fill out some kind of information to tell the tool what exactly you want to track so that it can identify that specific ad when you look into Google analytics. First visit for Google analytics url builder.

Don't Miss  - How Should Pay For My Facebook Ads oCPM, CPM or CPCF

How to Know Which Facebook Ads Working Best with Google Analytics URL Builder image photo


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  • In box 1 you will need to paste the link of landing page that you want to advertise on Facebook.


  • In box 2 You will need to Describe where you are going to put the link


  • In box 3 You will need to Describe which type of ad you are going to creating.


  • In box 4 You will need to Describe the exact ad which is linking to.


  • In box 5 You will need to Describe the advertising campaign.


  • In box 6 You will need to Copy the link in box six and use that link in your Facebook ad.


To Measure Success in Google Analytics



  • In order to measure success in Google analytics, click on admin options in Google analytics dashboard.


How to Know Which Facebook Ads Working Best with Google Analytics URL Builder image photo



  • Under View section, you will find goal option click on that


How to Know Which Facebook Ads Working Best with Google Analytics URL Builder image photo


  • Now you will need to click on “create a goal” option.


  • You will then need to give your goal a name as well as select the destination and click on next step.

  • After that you will then need to paste the link which you have build through using URL builder tool.
  • Here and then click on create a goal button as shown in image below:


  • In order to see results, you will need to access your Google analytics Dashboard and then click on conversions option located on left hand side of screen and select goal option and then goals URL in order to view how many people clicked through.


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A detailed and useful guide on setting up Goals in Google analytics can also be found here by Google. This tool is really useful when tracking click through of your Facebook ad campaigns for business or product promotion. If you have any queries regards this guide, feel free to ask in comments section. Finally thanks for visit this Facebook unofficial blog, For more Facebook Ads and supporting ads tools and also with Google Analytics URL Builder, Keep visiting here, Thanks

For More Detail Visit - https://support.google.com/analytics/answer/1032415?hl=en

How Should Pay For My Facebook Ads oCPM or CPC

How Should you Pay For your Facebook Ads oCPM, CPM or CPC is many friends don't know,  After sharing on How To Get More From Boost Post of Facebook with Target, today we are including more on facebook ad guide. Whenever you will setup your Facebook advertising, you will then find out the three options which ask users by which method you want to be charged for that particular advertisement. By default, oCPM option is enabled but you can also select and bid for

CPM – Cost per Mille 

CPM mainly stands for cost per mille. Using this method, you will be charged per 1000 views of your advertisement shown to the people. You will need to choose this option in bidding section when setting up ad if you want to be charged through this method.

CPM or CPC method as well.
Before you are going to select the option mentioned above, first you will need to know what these terms actually mean. Let's know more about this and get ride on Facebook ads  oCPM, CPM or CPC.

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How Should Pay For My Facebook Ads oCPM, CPM or CPC image photo


oCPMOptimised Cost per Mille

oCPM mainly stands for optimised cost per mille. Facebook know all about its active users, it knows when the specific users will be going to take actions on Facebook. That’s why it is enabled by default when setting up ads. Take an example if you want to setup an ad and want to get more likes and it will target those people who have taken action on those pages which seems to be similar like your ads before. This will bring useful and good result for you budget and helps to get more likes or more interactions.

Facebook CPC – Cost per Click

CPC mainly stands for cost per click and when you select this option, you will be charged for every click on your Facebook advertisements. Such action might be click through to your website, your facebook page post or your Facebook page etc depending upon you which type of ad you will be going to setup.
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How Should Pay For My Facebook Ads oCPM, CPM  iimage photo

Which You Should Use on Facebook Ad?

According to me, oCPM and CPM both of these methods really seems to be best for the advertisers which want to promote their business or product among right audience on Facebook. Also they will be able to get more interactions, more audience and best thing they will be charged lower than that of CPC method and get more customers or targeted audience.

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How Should Pay For your Facebook Ads oCPM, CPM or CPC image photo


When to use CPC?

Now you might have one question in your mind that when you need to choose CPC option in Facebook ads setup, well the answer is that if you want to advertise an external website and your main goal of promotion is allowing Facebook users to take action directly.

How to Choose CPM or CPM from ads manager

As I already mentioned above that be default ads are set to oCPM method, if you want to use more than one option, then you will need to scroll down to the bottom of page when setting up ads campaign. You will then find bidding and pricing option there.
Click on drop down menu and select either bid for impressions or bid for clicks option depending upon you which method you want to select.
Now you will then find options which ask you whether to allow Facebook to automatically  optimize your bid to get more clicks or manually set your maximum bid for clicks.


How to Choose CPM or CPC from Power Editor

Once you are done with the ad setup and created your audience in power editor then click on “optimisation and pricing” option, then you will be offered these three options : CPM,CPC and oCPM. Still I recommend and believe that oCPM seems to only best option which you need to choose but you can also try out other options as well. If you have any queries  regards this guide, feel free to ask in comments section. Finally thanks for visit our Facebook blog and keep visiting for new updates of Facebook Ads CPC and many more which can help you in you business.

Wednesday, July 30, 2014

How To Get More From Boost Post of Facebook with Target

How To Get More From Facebook Boost Post Target It tutorial and which one is better Promoted Posts or Boosts Post many friends need, After sharing on How To Set Up Website Conversions Ad Facebook Advertising Guide today we are talking about this, In previous article, I wrote a detailed guide about how to setup a website conversion ad which is really helpful for business person or for those people who want to get targeted customers for their particular product from Facebook and keep tracking of conversions from Facebook. In this article we are going to discuss how to get more from Facebook . Now if you are not ready for the ads manager, still there are several other methods through which you can save a lot of your money on Facebook ads which you already have setup on your timeline.

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How To Get More From Boost Post of Facebook with Target

How to Get More from Facebook 

If you are regular Facebook user, you might have seen sponsored post section in your feeds which most of the online people are using for their product or business promotion. Facebook “Boost post” option is considered as one of the best method to reach more targeted customers through your updates, you might be wasting most of your advertising money/budget on reaching more people on Facebook which don’t seems to be interested in your product or service which you are promoting or to those people who have no buying power.
The video mentioned below shows you how you can easily setup a simple targeting using “Boost Post” option. It is one of the simple method and also you will be able to find out that you can get more interaction through this method when you will target right audience.

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 When Targeting Goes Wrong


Don’t be such type of person. Sometime I either get annoyed or  disappointed after seeing this type of advertisements on my own newsfeed. It’s totally wastage of your money on such advertising and it totally lacks for getting targeted audience. The company promoting the ad shown in the above image is paying for ad to shown in my news feed.

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How To Get More From Boost Post of Facebook with Target image photo

Boosts Post or Promoted Posts, which one is better?

Some people get confused when promoting their business or products online. They don’t have any idea which will be best way either Boosts posts or promoted posts. Many marketers currently using Boost option because it is really easy for them and accessible. Also it is located on right side of your page’s timeline and can be setup in two clicks easily. But it will not be the best option for reaching the perfect audience.

According to my opinion, most of the people are still using promoted posts option and is best way for them to get more from Facebook because it allows them to have more control over those people who sees their ads in their newsfeed and also how you pay for this method. Now it depends upon you which method you are going to select for getting right audience.

Don’t Let Your Boosted Post Get Rejected

Back to our main topics, always keep in mind that if you want to boost a post on Facebook, it must be containing an image which contains twenty percent text which attracts right audience/people. I hope this guide will be helpful for you in getting more audience from Facebook “Boost Posts” option. If you have any questions or suggestions regard this guide, feel free to ask in comments section. Thanks for visit and keep it for New Facebook boost guide and many more Ads tips of this social networking site.